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Independent web design studio

I build it first. Then I ask.

I find local businesses whose websites have fallen behind, rebuild the homepage properly, and send the owner a link to the finished thing. No pitch deck. No discovery call. Just the page.

Or write directly: YourNewWebsite@SiteHustle.site

The top of a rebuilt homepage for Pink Cadillac Salon: a vivid pink portrait hero with a frosted booking panel and bold black headline.
A portrait preview of the Park Mall Animal Clinic rebuild: a calm blue layout with a puppy hero and navy service headline.

Two real businesses, rebuilt around their own services, imagery and customers.

I rebuild homepages for local trades and practices: Plumbers, HVAC, Dentists, Pet care, Roofers, Electricians, Landscapers, Auto repair, Garage doors, Pest control, and businesses like them.

How this works

You got an email. Here is exactly what happened.

No lead magnet, no funnel, no forty-slide proposal. The work happens first, and you see it before we ever speak.

  1. I found you the way your customers do.

    A search for your trade in your town, then the top results opened on a phone. How long the page takes to appear, whether the number is tappable, whether anything on it still refers to a year that is well behind us.

  2. I rebuilt your homepage before getting in touch.

    Your services, your photos, your phone number, and your name spelled the way you spell it. If a fact is not already on your site or your Google listing, it does not appear on the rebuild — no invented reviews, no borrowed stock photography, no numbers I cannot point at.

  3. I sent you the link. That is the email you clicked.

    The page is already live and you can sit with it as long as you like. There is no form to fill in, no call to book, and nothing counting down in the corner.

  4. If you like it, it becomes yours.

    We agree a price, I finish it, and your domain points at it. If you do not like it, delete the email — I would rather spend the day building than chasing.

The work

Two businesses. Two purpose-built rebuilds.

Every rebuild starts with a written art-direction brief before a single line of code: the layout family, the type pairing, the palette, and a list of the obvious choices being deliberately refused. The notes below come directly from each generated design brief.

Free sample rebuild — 01

Pink Cadillac Salon

Hair color & cuts — Plano, TX
Full-page screenshot of the rebuilt Pink Cadillac Salon homepage: a saturated pink editorial layout with a portrait hero, glassy service cards, salon photography and prominent booking calls to action.
Art-direction briefWritten before the build
Read
Glamorous, personal and salon-specific — a blush-pink editorial beauty page with tactile glass surfaces.
Layout archetype
Mobile-first editorial salon
Type pairing
System sans-serif
Tight display tracking with comfortable body leading.
Palette
Warm cream #FFF7FB, Cadillac pink #FC7EB9, Blush #FEA9D0, Deep plum #2C0A1D
Signature element
A floating frosted booking panel over the pink portrait hero.
Deliberately rejected
Generic dark-overlay salon heroMuted beige luxury paletteStatic card interactions
A portrait preview of the Pink Cadillac Salon homepage rebuild.
Portrait preview
Free sample rebuild — 02

Park Mall Animal Clinic

Veterinary care & low-cost vaccines — Plano, TX
Full-page screenshot of the rebuilt Park Mall Animal Clinic homepage: a calm blue veterinary layout with a puppy hero, frosted service panels, treatment photography and a navy appointment call to action.
Art-direction briefWritten before the build
Read
Calm, capable veterinary care — a focused service console with soft depth and reassuring clinical clarity.
Layout archetype
Care console / service rail
Type pairing
System sans-serif
Tight navy display type with comfortable clinical body text.
Palette
Clinic white #F7FBFF, Deep navy #051434, Care blue #6CB6F3, Slate #77889C
Signature element
A rounded puppy portrait card with the clinic mark floating over it.
Deliberately rejected
Generic pet-care card gridGreen medical paletteStock testimonial carousel
A portrait preview of the Park Mall Animal Clinic homepage rebuild.
Portrait preview
What you get

A page that works as hard as you do.

One page, rebuilt properly

Your homepage from the ground up — structure, typography, layout, the lot. Not a marketplace theme with your logo dropped into the corner. Published on a real address with SSL, ready for your domain to point at it.

Your words and your own photos

Whatever is usable from your current site gets kept and treated well. Your building, your van, your staff, your dogs. The things that make a customer believe you are down the road rather than in a call centre.

Built for the phone

Most of your customers are outside holding a phone. The layout is designed for them first, holds together down to 360px, and your number is a real tap-to-call link near the top, at the close, and in the footer.

Fast because it is simple

Static HTML and CSS. No page builder, no plugin stack, nothing that needs a security update at midnight and nothing that can quietly break while you are on a job.

Readable by everyone

AA contrast, real headings in order, alt text on every image, visible focus outlines, and motion that switches itself off for anyone who asks for that. The same discipline that makes a page legible to search engines.

“If it is not already on your website or your Google listing, it does not go on the page.”

Every line on a rebuild traces back to something you have already published, or something you told me yourself. That is the whole rule, and it is why there are no invented reviews or star ratings anywhere on this site either.

Straight answers

The five things everybody asks.

Nobody expects a rebuilt homepage to turn up unannounced. Fair enough.

Is it actually free?

The sample is. I build the page and send it whether or not you ever reply — no card, no trial, no strings attached to opening the link.

If you want it live on your own domain, we agree a price then. By that point you will already have seen exactly what you are buying, which is the opposite of how this normally goes.

Where did you get my email address?

From your own website, or from your public Google Business listing. Nothing was bought from a list.

If you would rather I did not write again, reply with the word “unsubscribe” and that is the end of it. The same line sits at the bottom of every email I send.

Who actually builds it?

I do. SiteHustle is one person.

I wrote software that handles the tedious half — finding businesses, capturing what a site currently looks like, publishing the result — so the time goes into design instead of admin. Every page is reviewed by me before it goes anywhere, and nothing gets sent that I would not put my own name on.

What happens to my current website?

Nothing, unless you ask. The sample lives at its own address and does not touch your existing site, your domain, your hosting or your email. If you never reply, everything carries on exactly as it is.

I already have someone who does this.

Then you are in better shape than most of the businesses I look at. Send them the sample and take anything from it you like — the layout, the structure, the order the information is in.

No hard feelings, and no follow-up.

Have a look. Then tell me what you actually think.

Reply to the email, or start here. It reaches one person and gets a real answer — no auto-responder, no sequence, no CRM.

YourNewWebsite@SiteHustle.site

Short replies welcome. “Not interested” is a perfectly good one.